4 Hidden Tricks of Thermal Paper Roll Business

4 Hidden Tricks of Thermal Paper Roll Business

Many customers have complained to us: “why are you selling the paper rolls at a higher price? For 80mm x 80mm thermal paper, you are offering at the price of $0.700/roll, while other suppliers are offering $0.630/roll. Why there is such as big difference?”. Well, the price difference is normal in every business, but when there is a big price difference, there must be a big problem. The paper roll is just a simple product, and the paper roll business is also small and easy. Though, there are still many tricks (or traps) hidden in the business. Here in this article, we will reveal the 4 hidden tricks that some suppliers often use, hope you can benefit from it and have a deeper understanding of the paper roll business.

1. Bigger core size

Core size

You may know that the core is used to wind the paper roll. In some pieces of equipment, a metal flange is inserted in the core and moves the paper forward when a transaction is created. On these occasions, the core is very critical. But you may not know that the core is also a determining factor for the paper roll price.

As there are various core sizes available on the market. If you are using bigger core size inside the paper roll, that will make the paper length less. For example, for 80mm x 80mm thermal paper, if using 13mm x 17mm plastic core, the paper length is 60m, the price is $0.700/roll. While if using 13mm x 20mm paper core, the length is only 56m, the price is $0.680/roll. Although you are paying less money, you are getting the shorter paper, that means you will get few receipts out when used in the printer.

2. Less diameter (or length)

Most of the end users don’t keep an eye on the paper diameter (or length) when they are using the paper rolls. In this case, many paper roll suppliers would do some trick on the paper diameter (or length). For the most popular paper size 80mm x 80mm, we are making the roll diameter exactly at 80mm, while some suppliers would make it at 78mm. Don’t neglect the 2mm difference, that will make the paper 2 meters shorter. That means you will get few receipts out when used in your restaurant.

In the same way, for the most popular size 3 1/8” x 230′ in the America market, we always make the paper length exactly at 230′, while some suppliers would make it at 225′ or less.

3. Thicker paper

As there are many different paper qualities available on the market, such as 55gsm, 60gsm, 65gsm, etc. The different quality paper has different thickness, that would lead different paper length for the same paper roll size. For 80mm x 80mm thermal paper size, the 55gsm paper thickness is 60um, the paper length is 80m; while the 65gsm paper thickness is 85um, the paper length is 55m. That means if you are using 65gsm paper, you will have 15m shortness in the paper length. You can check the table below about the paper thickness, length, and price.

SizeGsmThicknessLengthUnit pricePrice per meter
80mm x 80mm55gsm60um80m$0.900$0.01125
80mm x 80mm60gsm75um59m$0.700$0.01186
80mm x 80mm65gsm80um55m$0.680$0.01236

4. Lower quality paper

The low-quality thermal paper has poor coating work on thermal paper surface, that will lead to a blurry print-out image. When your customers get the receipt, the receipt is not readable. Besides that, low quality thermal paper always has a low sensitivity. Paper sensitivity is a significant factor when selecting a thermal paper for your application. The sensitivity of a thermal paper refers to the degree to which it reacts to heat (energy). A high sensitivity product will create a better image than a low sensitivity product when given less heat or energy.

Using the low-quality thermal paper will also be harmful to your printer head, that will lead the printer machine life much shorter. Buying low-quality thermal paper seems to save money, but you are paying much more in the long run.

When you buy the thermal paper roll products, our advice for you is: always buy the paper rolls from the renowned supplier and ask to get samples from your supplier before you make any purchase. So you are getting what you are paying for.

2018-05-04T11:22:44+00:00 By |Marketing Strategy|

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